Examining the Details that Really Matter There are many aspects of a buyer persona that are important when it comes to understanding how to craft (and use) the perfect buyer persona. Few are more important, however, than understanding the motivations of your customers. The motivation of your customer helps you understand what features and functionalityContinue reading “The Motivation of Your Buyer Personal”
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Why Snapchat is Important for Business
A key element of success in business is mastering the art of gaining publicity for your services and products. As Stuart H said, “doing business without advertising is like winking at a girl in the dark. Only you know what you are doing.” Conventional publicity being so expensive, SnapChat is an inexpensive medium that start-upsContinue reading “Why Snapchat is Important for Business”
How Brands can improve sales with Conversational Marketing
Conversational marketing is not something that is relatively new. It is a means of marketing that has been around ever since the inception of trade itself. Overtime, enhanced approaches has been made to conversational marketing with the introduction of instant messaging and chatbots. It’s sad to see many business today try to engage in conversationalContinue reading “How Brands can improve sales with Conversational Marketing”
MOBILE MARKETING IN THE NEW DECADE: WHAT TO EXPECT
Mobile marketing has taken the marketing industry by storm. With its relevance and practice getting more and more common, every year, new mobile marketing trends are birthed. Some are replaced, some are modified, while others stay constant. It is beginning to play a key role in digital marketing, revolutionizing the entire industry. As marketing continuallyContinue reading “MOBILE MARKETING IN THE NEW DECADE: WHAT TO EXPECT”
How To Make More Detailed Buyer Personasl
Take the Time to Study Your Demographic Running a business these days hinges on your ability to connect with your customers. After all, there are countless other competing companies they could purchase similar products from – what makes your company special? Often times, this question comes down to one factor: how well do you knowContinue reading “How To Make More Detailed Buyer Personasl”
Research Your Marketing Strategy for 2022
An effective marketing strategy must always have research to back it up. Don’t just randomly think of a marketing strategy without having some idea whether it will be effective or not. A lot of business people make the mistake of assuming that a certain marketing strategy will be effective. But if you haven’t reviewed caseContinue reading “Research Your Marketing Strategy for 2022”
How to Create Marketing Goals That Coincide with Your Business Goals
Here are 10 simple steps you can take to set marketing goals which are in sync with your business goals. 1) Figure out the amount of revenue you want to generate over the next 12 months. 2) Figure out how many sales it will take to generate this much revenue. 3) Determine the rate inContinue reading “How to Create Marketing Goals That Coincide with Your Business Goals”
Why Marketing Analytics Has Not Lived Up To Its Promise
It has been observed in recent times that more and more companies are showing a marked increase in the budget they allocate to marketing analytics. However, despite this increase, the expected results seem to fall shy of initial expectations. This article explores the mechanics behind this unproductivity and why this marketing analytics have not beenContinue reading “Why Marketing Analytics Has Not Lived Up To Its Promise”
E-Commerce Strategies to make your conversion rate go ballistic
Are you out of options and feel that you are heading nowhere with your E-commerce marketing strategies? Are you hitting a brick-wall with no customers in sight, even after you’ve spent a ton of money on an advertising spree? Do not fret. With these hot strategies, you will be able to see an increase inContinue reading “E-Commerce Strategies to make your conversion rate go ballistic“
Selecting The Best Surface For Your Playground
You may be thinking of building or refurbishing a playground for children. Whether it is a private play area or a public play park, you will need to consider the surfaces you intend to use for optimum child safety. One of the primary considerations when it comes to areas dedicated to child’s play is safety.Continue reading “Selecting The Best Surface For Your Playground”
Austin Stanfel 